In our quest to be thoughtful consumers of high-quality products, it can sometimes be overwhelming to try to quantify the “sustainability” of different companies when so many factors are at play: from the type of product, to manufacturing and shipping constraints, to company scale and emissions. We hope that this guide can offer some ideas of Recharge-powered brands that are working to make good products while also caring for the Earth.

From plant-based protein bars to skin care from the sea, shopping with these brands can help you build a routine that helps you, and the planet, thrive.

Bite

Bite is changing the way you take care of your teeth. The brand sells Toothpaste Bits, which are dry tablets that are used in place of traditional toothpaste. The Bits are made without harsh chemicals or plastics, are stored in a reusable glass jar, and are perfectly proportioned – making them zero-waste and easy to use. 

Bite is a Certified B Corp and also sells a variety of other oral and body care products, which means there is a lot to smile about! In honor of Earth Month, select subscription sets are 40% off* with code PLASTICFREE until 4/22. 

Ecoriginals

Ecoriginals is the world’s first and only plastic-neutral diaper and wipe company. Ecoriginals creates diapers that are soft and comfy for your little one—and a whopping 40% (!!!) more absorbent thanks to their Plantcell Technology. 

By designing out waste and pollution at every stage of the product process, Ecoriginals has managed to make diapers that are more than 90% biodegradable and wipes that are 100% home compostable. For more information on Ecoriginals and how they are reducing their environmental impact, check out the FAQs page on their website.

Open Farm

Open Farm believes that a healthy diet and safe environment are crucial to the health and wellbeing of all animals, which is why they create nutritious pet food that also does some good for the environment. You can even trace every ingredient in your bag of dog or cat food back to its source.

The company has also pledged to reduce their carbon footprint by 42% by 2030. To make a more immediate impact, Open Farm seeks to offset its emissions via wind farm facilities and sustainable forestry projects. 

ALOHA

ALOHA set out ten years ago to responsibly make healthy, plant-based protein products. Their protein bars, minis, drinks, and powders are crafted with organic and thoughtfully sourced ingredients. Plus, when you choose to bundle and save or choose autoship with ALOHA, you can do more for the planet while saving money.

The employee-owned company is a Certified B Corp and Climate Neutral Certified. Among other philanthropic ventures, ALOHA partners with Kupu, Hawai’i’s leading youth-focused conservation nonprofit. Kupu empowers the next generation of environmental and cultural stewards via hands-on training in sustainability and conservation. 

The Earthling Co.

The Earthling Co. offers plastic-free, low-waste hair care products formulated for all hair types. Their shampoo and conditioner bars are super concentrated, giving you up to 75 washes with a single bar! You can choose between multiple scents (or unscented), and The Earthling Co. even has a line of hair treatments and skin & body care products to build out your shower routine.

Blueland

Blueland was founded to make it easy to be eco by creating household cleaning products that are convenient, effective, and affordable—all while minimizing single-use plastics. Blueland products have helped eliminate over 1 billion single-use plastic bottles from oceans and landfills since 2019. Blueland uses eco-friendly ingredients and packaging, audits water and energy consumption, and provides carbon-neutral shipping. 

Just a few of Blueland’s certifications are the B Corp Certification, the Climate Neutral Certification, and the EPA Safer Choice Certification. The brand’s cleaning tablets and powders are a waste-free way to refill their forever bottles, making cleaning a breeze. While you’re at it, check out their line of Earthy merch! We won’t even ask you to name four of her albums if we see you wearing it, we promise. 

OSEA Malibu

OSEA Malibu creates seaweed-infused Skincare from the Sea® that is clean, vegan, and cruelty-free. The brand sources nutrient-rich seaweeds from around the world that offer a myriad of benefits.

OSEA’s environmental values are baked into the brand’s DNA; the OSEA name is inspired by nature’s elements: Ocean, Sun, Earth, and Atmosphere. OSEA’s commitment to sustainability manifests in a multitude of ways: The company is Ocean Positive Verified and Climate Neutral Certified, has made strides toward minimizing use of virgin plastic and paper, and established an L.A. recycling program for skincare packaging. OSEA also gives you the option to subscribe, making it easy to bring the sea (or at least the power of the sea’s vegetation) right to your door. 

Small change creates big change

A lot can go into our decision to purchase, and sustainability is an element that can make a product or brand stand apart among other options. By making small, more eco-conscious choices in our daily lives, we have the power to better care for ourselves, and the planet. 

Check out some of our previous blog posts for even more ideas to upgrade your routine’s planet-friendliness.

*promotion as of the date of this article’s publication

The post 7 sustainability-minded brands to shop this Earth Day and beyond appeared first on Recharge.

In this blog, we’ll break down the value of a well-done subscription landing page for Health & Wellness brands before diving into a few examples from Recharge merchants.

What a good subscription landing page accomplishes for Health & Wellness brands 

For Health & Wellness brands specifically, having a good subscription landing page can make all the difference in encouraging customers to make recurring purchases with your brand. An effective subscription landing page can provide opportunities to educate potential customers, encourage long-term use, and become part of customer routines.

Educate potential customers

Health & Wellness products often require some form of education. What pain point is the product trying to solve? How should the product be used, and how often? What types of results should the customer expect after using the product? A subscription-landing page is a great opportunity to inform potential customers about your product and make it easy for them to buy then and there.

Encourage long-term use

Health & Wellness products often require long-term use to see or maintain results. Subscriptions are a convenient way for customers to receive the products that they love without having to remember to re-order. A clear and enticing subscription landing page will convey the value of subscribing to that specific product as a cost-effective, no-stress way to have self care delivered directly to your door.

Become part of customer routines

The brands that stay on top are the ones that ingrain themselves into their customers’ everyday lives. Subscriptions make it easy for Health & Wellness brands to become building blocks in their customers routines.

Recharge merchants with solid subscription landing pages

Now that we know some of the ways that Health & Wellness brands can benefit from thoughtfully-designed, user-friendly subscription landing pages, check out these four examples of Recharge merchants that are making the most of their subscription landing pages.

1. Natalist
2. DripDrop
3. Sports Research
4. Populum

Natalist speaks directly to their audience

Natalist’s subscription landing page is tailored to their customers, centering their mission of “supporting your reproductive journey with evidence-backed fertility, pregnancy, and postpartum essentials.”

Natalist lays out how their subscriptions can directly address some of their customers’ pain points in their “Subscribe, Save, Streamline” graphic. Each point communicates benefits of subscribing that take into account the fact that customers are all in various stages of being on a reproductive journey:

• Subscribe: You have a lot on your mind during this time in your life. By subscribing, you don’t need to worry about remembering to reorder your vitamins.
• Save: You’re going through a lot of changes throughout your reproductive journey, but pricing is one change you don’t have to worry about with us. 
• Streamline: Your needs will change, so you will need a subscription that can change with you. We can help with that.

DripDrop keeps things easy with intuitive navigation

DripDrop’s landing page is proof that sometimes less really is more when it comes to text. In under 100 words, DripDrop tells you everything you need to know about their subscriptions in an ultra-navigable page. 

DripDrop’s subscription page emphasizes the most compelling benefit of their subscription program at the very top of their landing page, which reads “Save 25% When You Subscribe” in large type. On their very first glance, customers that visit the page understand the value of subscribing, and can even respond to the “Start New Subscription” call to action with one simple click. 

Further down, DripDrop simplifies the subscription process for users with their interactive “Here’s how it works” section. Users simply pick their favorite product flavors and a delivery frequencyThen DripDrop creates their custom subscription pack, displays their subscription savings, and enables them to add to cart. Simple as that!

Sports Research emphasizes flexibility

Sports Research uses large, high-quality images on their subscription landing page that make it visually interesting without distracting from the text. Sports Research helps address potential customer concerns right away with their “No Strings Attached!”section. Potential customers see that they can “easily cancel, skip, or swap” and will have the flexibility to “get deliveries on your schedule.”

Sports Research also highlights the convenience of their text features, demonstrating how simple it is to manage your subscriptions.

Populum educates in a newcomer-friendly way

Populum uses their subscription landing page to make subscriptions to their line of CBD products feel accessible, allowing customers to more easily understand each product and how to use it, which helps keep them from getting overwhelmed. 

Website users can see the products laid out right on the landing page and can hover over each product for a one-sentence description, like “Our bestselling CBD oil tincture” or “Fast-acting relief for your muscles and joints”.

Populum has also embedded a video on their page titled “How A Retired Nurse Used CBD.”In the video testimonial, the retired nurse explains what she uses Populum for, goes through her products, and explains their effects. This engaging addition educates potential customers who might not be as familiar with the uses of CBD. 

At the bottom of the page, Populum has embedded all of the reviews left by real subscribers. By making all reviews easily viewable on their landing page, they are approaching potential subscribers with honesty and confidence (and they have all the 5 stars to prove it!). 

Elevating subscription experiences with an effective landing page

By writing a thoughtful, intentional subscription landing page, our Health & Wellness brands can convey the value proposition of their subscriptions, empower customers to sign-on for lasting results, and ensure that their brands become part of lasting wellness routines. 

The post 4 examples of Health & Wellness brand subscription landing pages appeared first on Recharge.